Media Release Archive
Deborah H. Wakefield, APR
Note: Unless otherwise indicated, rates are in U.S. dollars.
San Francisco Museum of Modern Art (SFMOMA) Joins the San Francisco CityPASS Program
San Francisco (February 1, 2018) —
As of March 1, the newly expanded and transformed San Francisco Museum of Modern Art (SFMOMA) will join the CityPASS® program. The 2018 San Francisco CityPASS program, which officially kicks off on the same day, saves travelers 45 percent off combined admission to San Francisco’s top attractions and includes a Cable Car and Muni Bus Passport, good for three consecutive days of unlimited rides on all Muni buses, vintage streetcars, and, of course, the city’s iconic cable cars. While other visitors are paying $7 for each one-way cable car ride, CityPASS holders can hop on and off as many times as they like.
Also included in each San Francisco CityPASS ticket booklet is prepaid admission to the California Academy of Sciences, a Blue & Gold Fleet Bay Cruise, the Aquarium of the Bay on San Francisco’s lively PIER 39, and an option ticket, allowing visitors to choose between SFMOMA and the Exploratorium, an interactive laboratory/museum that encourages families to investigate the world through science, experimentation and art.
The first museum on the West Coast dedicated to modern and contemporary art, SFMOMA added nearly three times more gallery space with its $305 million expansion. Much more than a spacious home for renowned modern and contemporary artworks, the transformed SFMOMA gives patrons room to absorb, ponder and reflect. Two favorite contemplation spaces for visitors are the Living Wall, a vertical garden stretching 150 feet along the Pat and Bill Wilson Sculpture Terrace and composed of nearly 20,000 plants; and the glass-walled Roberts Family Gallery, whose Roman steps offer an inviting gathering spot that currently overlooks Richard Serra’s monumental sculpture Sequence.
Free public tours are offered daily on-site, giving both new and repeat visitors a deep dive into an impressive collection spread over seven floors. Visitors can also book multilingual private tours led by trained art historians, or download SFMOMA’s immersive iOS app, including hundreds of 60–90 second audio reflections by composers, comedians, artists and playwrights, among others.
Worthy of a full-day visit, SFMOMA has several dining options to keep visitors energized, including Café5, serving California fusion fare and located adjacent to a sculpture garden; Sightglass, a local artisanal coffee bar; and In Situ, a fine-dining restaurant that recently received a Michelin star.
Each 2018 San Francisco CityPASS ticket booklet costs $89 for adults, $69 for children, ages 5-11. Ticket booklets, which can be purchased online at CityPASS.com/san-francisco or at any of the CityPASS partner attractions listed above, are valid for nine consecutive days, including the first day of use.
About CityPASS: For more than 20 years, CityPASS ticket booklets and admission cards have been premier products for travelers who want to visit a destination’s top attractions while enjoying significant savings. CityPASS ticket booklets are currently available in 12 North American destinations: Atlanta, Boston, Chicago, Dallas, Houston, New York City, Philadelphia, San Francisco, Seattle, Southern California, Tampa Bay and Toronto. For more information, visit CityPASS.com.
Prices and program subject to change. CityPASS® is a registered trademark of City Pass, Inc., and the exclusive property of City Pass, Inc.