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Asset Library Media Copy - New York CityPASS

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The following copy may be used by media, tour operators, clients, partners and anyone else needing to describe CityPASS products. For copy pertaining to other CityPASS destinations, choose a city from the list above.

General CityPASS Brand Notes

CityPASS is spelled as one word. Both the initial C and the last four letters (PASS) should be expressed in capital letters. The word CityPASS is an adjective, so it should always precede a noun: CityPASS ticket booklet, CityPASS program, CityPASS website, etc. Also when linking to the main CityPASS website, use the following URL, including the forward slash at the end of the address: http://www.citypass.com/.

2014 New York CityPASS Description — 75 Words

Prices and information valid March 1, 2014 - Feb. 28, 2015
Save 41 percent off admission to New York City’s must-see attractions and skip most main-entrance ticket lines. New York CityPASS ticket booklets: $106 adults; $79 youth, 6-17. Purchase online at CityPASS.com or at the participating attractions. Includes:

    • Empire State Building Observatory
    • American Museum of Natural History
    • The Metropolitan Museum of Art
    • The Museum of Modern Art (MoMA)
    • Top of the Rock OR Guggenheim Museum
    • Statue of Liberty and Ellis Island OR Circle Line Sightseeing Cruise

2014 New York CityPASS Description — 100 Words

Prices and information valid March 1, 2014 - Feb. 28, 2015
Discover New York’s must-see attractions with a deep-discount pass that delivers foolproof vacations. With CityPASS ticket booklets, visitors skip lines and save 41 percent off regular combined admission. Valid nine days, starting with the first day of use, New York CityPASS ticket booklets cost $109 adults; $82 youth, 6-17. Purchase online at CityPASS.com or at the participating attractions. Includes:

    • Empire State Building Observatory
    • American Museum of Natural History
    • The Metropolitan Museum of Art
    • The Museum of Modern Art (MoMA)
    • Top of the Rock OR Guggenheim Museum
    • Statue of Liberty and Ellis Island OR Circle Line Sightseeing Cruise

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